GDPR Compliance Statement
Verde is fully committed to achieving and upholding ongoing compliance with GDPR by adopting the concept of ‘data privacy by design’ within our operational model. We remain accountable by having detailed policies and systems in place as well as a Data Protection Officer to oversee our overall compliance to data protection regulations including the management of access rights requests. Our policies are regularly reviewed and updated, and our staff are periodically trained on data protection and security throughout the year. We have a privacy-conscious culture here and GDPR is an opportunity for us to strengthen this even further.
What is GDPR?
GDPR is an EU-wide privacy and data protection law that regulates how EU residents' data is protected by companies and enhances the control the EU residents have, over their personal data.
The GDPR is relevant to any globally operating company and not just the EU-based businesses and EU residents. Our customers’ data is important irrespective of where they are located, which is why we have implemented GDPR controls as our baseline standard for all our operations worldwide. GDPR has taken effect from May 25th, 2018.
What is personal data?
Any data that relates to an identifiable or identified individual. GDPR covers a broad spectrum of information that could be used on its own, or in combination with other pieces of information, to identify a person. Personal data extends beyond a person’s name or email address. Some examples include financial information, political opinions, genetic data, biometric data, IP addresses, physical address, sexual orientation, and ethnicity.
Where Do We Stand?
The GDPR is a complex legislation, and we’ve been working extensively to be sure we’re compliant with this regulation. The privacy and security of our customers, farmers, and partners are of utmost importance to us.
Here’s a condensed version of our GDPR Roadmap detailing the various elements we’ve been working on in order to comply:
- Appointment of a Data Protection Officer.
- Thorough research into how the products and services we offer may be impacted by GDPR.
- Development of a strategy addressing the areas in our company impacted by GDPR.
- Creation of a precise inventory of all personal information that we control.
- Implementation of a dedicated channel for opt-outs.
- Performing all necessary changes to our internal processes and procedures to achieve and maintain compliance with GDPR.
- Updating our websites to be GDPR compliant in terms of the capturing and tracking of personal data.
- Thorough testing all our changes to verify and validate compliance with GDPR.
At Verde, we strive to deliver an incredible customer experience and we will continue to make additional operational changes resulting from the legislation as required. We will keep our clients, farmers, partners, and regulatory authorities informed throughout this process. Our company has an internal cross-functional team who continue to monitor and inform our strategy for complying with GDPR.
If you have any questions, please don't hesitate to contact us at [email protected].
This version was last updated and reviewed March 2021.
We regularly review and monitor regulatory guidance for any industry changes which may impact our business operations or your rights and freedoms.
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